It seems like some brands will do pretty much anything in order to attract the attention of the consumer and create some buzz around their product or service. The other day, I came across the brand Dunlop which decided to advertise their shoes in a very funky out-of-the-box strategy. It actually took me some time to understand they were selling shoes! Some people might not understand, others might not like it, but some like me on the other hand love this kind of advertising (Yes I am a victim of the buzz by sharing it!).
The videos below are quite funny and are placed as advertisements on websites in order to attract traffic to their own Dunlop Warehouse site. They even have a blog designed to interact with online visitors, who can submit their own WTF inventions. I won't describe you these videos so go ahead and have a look (and a laugh!).
The Gig Viewer
All in one